ISBN
| 9781439818640 |
DDC
| 664.0068 |
Tác giả CN
| Fuller, Gordon W. |
Nhan đề
| New food product development : from concept to marketplace / Gordon W Fuller |
Lần xuất bản
| 3rd ed. |
Thông tin xuất bản
| Boca Raton, FL : CRC Press, 2011. |
Mô tả vật lý
| 478 pages. : illustrations |
Tóm tắt
| This new edition of a bestselling text in food product development provides a comprehensive overview of the new food product development process. Stages of development are described in detail, beginning with sources of ideas, then moving through development, final screening, and introduction into the marketplace. With extensive experience in new food product development, the author outlines ways a company can organize for new product development and utilize available resources. He focuses on the roles, functions, and interactions of the members of the food product development team as well as other company departments and outside resources in the food product development process. |
Thuật ngữ chủ đề
| New products-Marketing |
Thuật ngữ chủ đề
| Food-Research |
Thuật ngữ chủ đề
| Food industry and trade-Technological innovations |
Thuật ngữ chủ đề
| Food-Marketing |
Từ khóa tự do
| Product management |
Khoa
| Khoa Công nghệ Hoá học & Thực phẩm |
Khoa
| Khoa Du lịch và Việt Nam học |
Địa chỉ
| Thư Viện Đại học Nguyễn Tất Thành |
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100 | |aFuller, Gordon W. |
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245 | |aNew food product development : |bfrom concept to marketplace / |cGordon W Fuller |
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250 | |a3rd ed. |
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260 | |aBoca Raton, FL : |bCRC Press, |c2011. |
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300 | |a478 pages. : |billustrations |
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504 | |aIncludes bibliographical references |
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520 | |aThis new edition of a bestselling text in food product development provides a comprehensive overview of the new food product development process. Stages of development are described in detail, beginning with sources of ideas, then moving through development, final screening, and introduction into the marketplace. With extensive experience in new food product development, the author outlines ways a company can organize for new product development and utilize available resources. He focuses on the roles, functions, and interactions of the members of the food product development team as well as other company departments and outside resources in the food product development process. |
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650 | |aNew products|xMarketing |
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650 | |aFood|xResearch |
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650 | |aFood industry and trade|xTechnological innovations |
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650 | |aFood|xMarketing |
---|
653 | |aProduct management |
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690 | |aKhoa Du lịch và Việt Nam học |
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852 | |aThư Viện Đại học Nguyễn Tất Thành |
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