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The complete e-commerce book : design, build & maintain a successful Web-based business / Janice Reynolds
San Francisco : CMP Books ; Berkeley, Calif. : Distributed to the Book trade in the U.S. by Publishers Group West, 2004
v, 374 pages. : illustrations ; 23 cm.
Ký hiệu phân loại (DDC): 658.872
This text explains every aspect of building a successful e-commerce operation, from planning and strategy through implementation, marketing, and customer service.
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