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Analyze the content strategy on current social media channels and propose recommendations to improve the strategy of Soc institue : Graduation thesis Major: E-Commerce / Le Hoai Sang; Doan Thi Ngoc Lecturer
Ho Chi Minh City : Nguyen Tat Thanh University, 2024
x, 66 p. : Image; Chart ; 29 cm.
Ký hiệu phân loại (DDC): 659.19
In the context of the rapidly evolving digital economy, developing an effective content strategy has become a key factor in the success of businesses, particularly in sectors related to e-commerce. The topic “Analyze the content strategy on current social media and propose recommendatons to improve the strategy of Soc Institute” was chosen with the aim of gaining an in-depth understanding of the process of building and implementing a content strategy at S.O.C Institute LLC, while also proposing practical recommendations to enhance this strategy.Identify the theoretical framework related to the current problems and solutions Analyze the current issues in operating the content strategy Provide recommendations to improve and develop the content strategy
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Current situation and recommendations for improving sales activities on the Shopee E-commerce platform at Thale Group co., LTD : Graduation thesis Major: E-Commerce / Pham Thi My Huyen; Truong Anh Quoc supervisor
Ho Chi Minh City : Nguyen Tat Thanh University, 2024
ix, 54 p. : Image ; 29 cm.
Ký hiệu phân loại (DDC): 381.142
The objective of the study is to analyze the current situation and recommendations for improving sales activities on the Shopee e-commerce platform at Thale Group Co., Ltd in innovation period.Presents the theoretical frameworks related to sales activities on the Shopee e-commerce platform..Analyze and evaluate the current sales activities on the Shopee e-commerce platform of Thale Group Company Limited. Provides recommendations to improve and optimize sales activities on the Shopee platform at Thale Group Company Limited.This study will not only deeply analyze the issues the company is facing but also propose practical recommendations to optimize online business operations, enhance sales efficiency, and expand market share
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E-commerce 2017 : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver
Boston : Pearson, 2018
917 pages : illustrations, tables ; 26 cm.
Ký hiệu phân loại (DDC): 658.872
Laudon’s E-commerce 2017: Business, Technology, Societyemphasizes three driving forces behind the expanding field of e-commerce: technology change, business development, and social issues. A conceptual framework uses the templates of many modern-day companies to further demonstrate the differences and complexities in e-commerce today. An in-depth investigation of companies such as Uber, Airbnb, Instacart, and others kick-off the course while preparing students for real-life scenarios.
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E-Commerce Laws : Law and Practice / Ammu Charles
India : Eastern Book Company.g, 2019
320 p. ; 27 cm.
Ký hiệu phân loại (DDC): 343.08
E-Commerce Laws: Law and Practice explores the various legal and practical aspects of setting up and running an e-commerce business. E-commerce has disrupted the existing brick and mortar business models and redefined the way of doing commerce. This book delves into various topics ranging from registrations, jurisdictional issues and validity of e-contracts. Interaction of e-commerce with other laws such as laws of taxation, competition and intellectual property are dealt with in an extensive manner with reliance placed on important case laws.
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