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Basics Design : Print and Finish / Gavin Ambrose; Paul Harris
London : Bloomsbury Visual Arts, 2017.
184 pages. : illustrations (colour) ; 23 cm.
Ký hiệu phân loại (DDC): 686.2
The second edition of the sixth book in the series, Print and Finish is a guide to the printing and finishing techniques employed by graphic design studios all over the world. A thorough understanding of these techniques will equip the designer with the ability to harness the creative potential of these processes and add creative elements to a design in order to increase its impact and functionality.
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2
Digital transformation in journalism and news media : media management, media convergence and globalization / Mike Friedrichsen; Yahya R Kamalipour editor
Cham, Switzerland : Springer, 2017
554 pages. : illustrations
Ký hiệu phân loại (DDC): 070.4
This book analyzes various digital transformation processes in journalism and news media. By investigating how these processes stimulate innovation, the authors identify new business and communication models, as well as digital strategies for a new environment of global information flows. The book will help journalists and practitioners working in news media to identify best practices and discover new types of information flows in a rapidly changing news media landscape.
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3
The fundamentals of typography / Gavin Ambrose; Paul Harris; Sallyanne Theodosiou
London : Bloomsbury Visual Arts, 2020
198 pages. : illustrations (some colour) ; 23 cm.
Ký hiệu phân loại (DDC): 686.22
Offering an incisive insight into the realization of typographic practice, this title presents a comprehensive introduction to the history of typography, typographic detailing in practice and font generation for print and web.
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4
The typography idea book : inspiration from 50 masters / Steven Heller; Gail Anderson
London : Laurence King Publishing, 2016.
128 pages. : illustrations (chiefly color) ; 22 cm.
Ký hiệu phân loại (DDC): 686.22
This book serves as an introduction to the key elements of good typographic design. Broken into sections covering the fundamentals of typography, the book features inspiring works by acclaimed typographic designers from across the world. Each section illustrates technical points and encourages readers to try out new ideas of their own. The subjects covered include typographic rebus, abstract form, overlapping, using grids, metaphoric construction and illumination. The result is an instantly accessible, jargon-free guide to typographic design using professional techniques.
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5
Typographic design : form and communication / Rob Carter ...[et al]
Hoboken, New Jersey : John Wiley & Sons, Inc., 2018
ix, 343 pages. : illustrations (some color) ; 28 cm.
Ký hiệu phân loại (DDC): 686.22
"This book is the definitive reference for graphic designers, providing a comprehensive introduction to the visual word. Done well, type can communicate so much more than the words themselves; in fact, the written words and the "real" message can be at odds. Typography design determines how you feel about a message, the associations you make, and ultimately, the overall success of the piece. Typography design extends from the page to the screen, and is a critical element of almost any graphic design project. This book provides essential guidance on everything related to type: from letterforms and negative space, to messaging, processes, and history, aspiring designers will find great utility in mastering these critical concepts"
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