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Hotel pricing in a social world :driving value in the digital economy /Kelly A. McGuire, PhD.
Hoboken, New Jersey :John Wiley & Sons, Inc.,2016
xxii, 329 pages :illustrations ;24 cm
Ký hiệu phân loại (DDC): 910.46068
Take control of revenue management in the new hotel economy Hotel Pricing in a Social World: How to Drive Value in the New Hotel Economy is an insightful resource that provides guidance on improving organizational decision making to keep your hotel relevant, from a pricing standpoint, in the often chaotic hotel landscape.
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