 |
ISBN
| 9780135173947 | |
DDC
| 658.4012 | |
Tác giả CN
| David, Fred R. | |
Nhan đề
| Strategic management : a competitive advantage approach, concepts and cases / Fred R. David, Forest R. David | |
Lần xuất bản
| Seventeenth edition | |
Thông tin xuất bản
| Pearson Upper Saddle River, 2018 | |
Mô tả vật lý
| 666 pages ; 28 cm. | |
Tóm tắt
| PART 1: OVERVIEW OF STRATEGIC MANAGEMENT
1. The Nature of Strategic Management
PART 2: STRATEGY FORMULATION
2. Business Vision and Mission
3. The External Assessment
4. The Internal Assessment
5. Strategies in Action
6. Strategy Analysis and Choice
PART 3: STRATEGY IMPLEMENTATION
7. Implementing Strategies: Management and Marketing Issues
8. Implementing Strategies: Finance and Accounting Issues
PART 4: STRATEGY EVALUATION AND GOVERNANCE
9. Strategy Evaluation and Governance \
PART 5: KEY STRATEGIC MANAGEMENT TOPICS
10. Business Ethics, Environmental Sustainability, and Corporate Social Responsibility
11. Global and International Issues
PART 6: STRATEGIC MANAGEMENT CASE ANALYSIS
How to Prepare and Present a Case Analysis | |
Từ khóa tự do
| Strategic planning | |
Từ khóa tự do
| Lập kế hoạch chiến lược | |
Từ khóa tự do
| Planification strategique | |
Khoa
| Khoa Quản trị Kinh doanh | |
Tác giả(bs) CN
| David, Forest R. | |
Địa chỉ
| Thư Viện Đại học Nguyễn Tất Thành |
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| 100 | |aDavid, Fred R. |
|---|
| 245 | |aStrategic management : |ba competitive advantage approach, concepts and cases / |cFred R. David, Forest R. David |
|---|
| 250 | |aSeventeenth edition |
|---|
| 260 | |bPearson Upper Saddle River, |c2018 |
|---|
| 300 | |a666 pages ; |c28 cm. |
|---|
| 520 | |aPART 1: OVERVIEW OF STRATEGIC MANAGEMENT
1. The Nature of Strategic Management
PART 2: STRATEGY FORMULATION
2. Business Vision and Mission
3. The External Assessment
4. The Internal Assessment
5. Strategies in Action
6. Strategy Analysis and Choice
PART 3: STRATEGY IMPLEMENTATION
7. Implementing Strategies: Management and Marketing Issues
8. Implementing Strategies: Finance and Accounting Issues
PART 4: STRATEGY EVALUATION AND GOVERNANCE
9. Strategy Evaluation and Governance \
PART 5: KEY STRATEGIC MANAGEMENT TOPICS
10. Business Ethics, Environmental Sustainability, and Corporate Social Responsibility
11. Global and International Issues
PART 6: STRATEGIC MANAGEMENT CASE ANALYSIS
How to Prepare and Present a Case Analysis |
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| 541 | |aMua |
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| 653 | |aStrategic planning |
|---|
| 653 | |aLập kế hoạch chiến lược |
|---|
| 653 | |aPlanification strategique |
|---|
| 690 | |aKhoa Quản trị Kinh doanh |
|---|
| 691 | |aQuản trị nguồn nhân lực |
|---|
| 700 | |aDavid, Forest R. |
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| 852 | |aThư Viện Đại học Nguyễn Tất Thành |
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