 |
ISBN
| 9780203523155 | |
DDC
| 302.23072 | |
Tác giả CN
| Patriarche, Geoffroy | |
Nhan đề
| Audience research methodologies : between innovation and consolidation / Geoffroy Patriarche; Helena Bilandzic; Jakob Linaa Jensen; Jelena Jurisic | |
Thông tin xuất bản
| New York ; London : Routledge, 2014 | |
Mô tả vật lý
| xii, 256 pages | |
Tóm tắt
| The transformations of people's relations to media content, technologies and institutions raise new methodological challenges and opportunities for audience research. This edited volume aims at contributing to the development of the repertoire of methods and methodologies for audience research by reviewing and exemplifying approaches that have been stimulated by the changing conditions and practices of audiences. The contributions address a range of issues and approaches related to the diversification, integration and triangulation of methods for audience research, to the gap between the researched and the researchers, to the study of online social networks, and to the opportunities brought about by Web 2.0 technologies as research tools. | |
Thuật ngữ chủ đề
| Mass media -- Audiences -- Research | |
Thuật ngữ chủ đề
| Médias -- Publics -- Recherche | |
Thuật ngữ chủ đề
| SOCIAL SCIENCE -- Media Studies | |
Tác giả(bs) CN
| Bilandzic, Helena | |
Tác giả(bs) CN
| Jensen, Jakob Linaa | |
Tác giả(bs) CN
| Jurisic, Jelena | |
Địa chỉ
| Thư Viện Đại học Nguyễn Tất Thành |
| |
000
| 00000nam#a2200000u##4500 |
|---|
| 001 | 38102 |
|---|
| 002 | 2 |
|---|
| 004 | EF8ACEEB-23F0-4FA7-8DCF-B267BBA4B0C4 |
|---|
| 005 | 202210310912 |
|---|
| 008 | 220803s2014 nyu eng |
|---|
| 009 | 1 0 |
|---|
| 020 | |a9780203523155|c0 |
|---|
| 039 | |a20221031091538|btainguyendientu|c20221028162308|dtainguyendientu|y20220803100237|ztainguyendientu |
|---|
| 040 | |aNTT |
|---|
| 041 | |aeng |
|---|
| 044 | |anyu |
|---|
| 082 | |a302.23072|bP3141|223 |
|---|
| 100 | |aPatriarche, Geoffroy |
|---|
| 245 | |aAudience research methodologies : between innovation and consolidation / |cGeoffroy Patriarche; Helena Bilandzic; Jakob Linaa Jensen; Jelena Jurisic |
|---|
| 260 | |aNew York ; London : |bRoutledge, |c2014 |
|---|
| 300 | |axii, 256 pages |
|---|
| 520 | |aThe transformations of people's relations to media content, technologies and institutions raise new methodological challenges and opportunities for audience research. This edited volume aims at contributing to the development of the repertoire of methods and methodologies for audience research by reviewing and exemplifying approaches that have been stimulated by the changing conditions and practices of audiences. The contributions address a range of issues and approaches related to the diversification, integration and triangulation of methods for audience research, to the gap between the researched and the researchers, to the study of online social networks, and to the opportunities brought about by Web 2.0 technologies as research tools. |
|---|
| 541 | |aMua |
|---|
| 650 | |aMass media -- Audiences -- Research |
|---|
| 650 | |aMédias -- Publics -- Recherche |
|---|
| 650 | |aSOCIAL SCIENCE -- Media Studies |
|---|
| 654 | |aResearch Methods |
|---|
| 692 | |aPhương pháp nghiên cứu khoa học |
|---|
| 700 | |aBilandzic, Helena |
|---|
| 700 | |aJensen, Jakob Linaa |
|---|
| 700 | |aJurisic, Jelena |
|---|
| 852 | |aThư Viện Đại học Nguyễn Tất Thành |
|---|
| 856 | 1|uhttp://elib.ntt.edu.vn/documentdata01/2 tailieuthamkhao/300 khoahocxahoi/anhbiasach/38102_audienceresearchmethodologiesthumbimage.jpg |
|---|
| 890 | |a0|b0|c1|d1 |
|---|
| |
Không tìm thấy biểu ghi nào
|
|
|
|