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  • Giáo trình
  • Ký hiệu PL/XG: 387.7 G7381
    Nhan đề: Managing airports :
ISBN 9781138285347
DDC 387.7
Tác giả CN Graham, Anne
Nhan đề Managing airports : an international perspective / Anne Graham
Lần xuất bản 5th ed.
Thông tin xuất bản Abingdon, Oxon ; New York : Routledge, 2018.
Mô tả vật lý xxii, 428 pages. : color illustrations ; 26 cm.
Phụ chú Includes index
Tóm tắt Managing Airports presents a comprehensive and cutting-edge insight into today's international airport industry. Approaching management topics from a strategic and commercial perspective, rather than from an operational and technical viewpoint, the book provides an innovative insight into the processes behind running a successful airport. This fifth edition has been fully revised and updated to reflect the many important developments in the management of airports including: " New content on: evolving airline models and implications for airports, self-connection, digital marketing, sensor and beacon technology, policy decisions and economic benefits, and climate change adaptation." Updated and expanded content on: airport privatisation, economic regulation, technology within the terminal, non-aeronautical innovations, service quality and the passenger experience." New and updated international case studies to show recent issues and theory in practice. Updated case studies from emerging economies such as China, India, and Brazil. Accessible and up-to-date, Managing Airports is ideal for students, lecturers and researchers of transport and tourism, and practitioners within the air transport industry.
Thuật ngữ chủ đề Airports-Management
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245 |aManaging airports : |ban international perspective / |cAnne Graham
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260 |aAbingdon, Oxon ; New York : |bRoutledge, |c2018.
300 |axxii, 428 pages. : |bcolor illustrations ; |c26 cm.
500|aIncludes index
520 |aManaging Airports presents a comprehensive and cutting-edge insight into today's international airport industry. Approaching management topics from a strategic and commercial perspective, rather than from an operational and technical viewpoint, the book provides an innovative insight into the processes behind running a successful airport. This fifth edition has been fully revised and updated to reflect the many important developments in the management of airports including: " New content on: evolving airline models and implications for airports, self-connection, digital marketing, sensor and beacon technology, policy decisions and economic benefits, and climate change adaptation." Updated and expanded content on: airport privatisation, economic regulation, technology within the terminal, non-aeronautical innovations, service quality and the passenger experience." New and updated international case studies to show recent issues and theory in practice. Updated case studies from emerging economies such as China, India, and Brazil. Accessible and up-to-date, Managing Airports is ideal for students, lecturers and researchers of transport and tourism, and practitioners within the air transport industry.
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