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  • Ký hiệu PL/XG: 658.872 L372
    Nhan đề: E-commerce 2020-2021 :

ISBN 9781292343167
DDC 658.872
Tác giả CN Laudon, Kenneth C.
Nhan đề E-commerce 2020-2021 : business, technology, society / Kenneth C Laudon; Carol Guercio Traver
Lần xuất bản 16th ed.
Thông tin xuất bản Harlow, England : Pearson, 2021
Mô tả vật lý 912 pages. : illustrations ; 25 cm.
Phụ chú Includes index.
Tóm tắt E-commerce 2020: Business, Technology and Society is an in-depth, thought-provoking introduction to e-­commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Facebook®, Google®, Twitter®, and Amazon® illustrate how e-commerce is altering business practices and driving shifts in the global economy. The entire 16th edition, including its data, figures, and tables, has been updated through October 2019. It has up-to-date coverage of key topics in e-commerce today, such as privacy and piracy, government surveillance, cyberwar, social-local-mobile marketing, internet sales taxes, and intellectual property.
Thuật ngữ chủ đề Electronic commerce
Khoa Khoa Tài chính - Kế toán
Tác giả(bs) CN Traver, Carol Guercio
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100 |aLaudon, Kenneth C.|d1944-
245 |aE-commerce 2020-2021 : |bbusiness, technology, society / |cKenneth C Laudon; Carol Guercio Traver
250 |a16th ed.
260 |aHarlow, England : |bPearson, |c2021
300 |a912 pages. : |billustrations ; |c25 cm.
500 |aIncludes index.
520 |aE-commerce 2020: Business, Technology and Society is an in-depth, thought-provoking introduction to e-­commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Facebook®, Google®, Twitter®, and Amazon® illustrate how e-commerce is altering business practices and driving shifts in the global economy. The entire 16th edition, including its data, figures, and tables, has been updated through October 2019. It has up-to-date coverage of key topics in e-commerce today, such as privacy and piracy, government surveillance, cyberwar, social-local-mobile marketing, internet sales taxes, and intellectual property.
541 |aMua
650 |aElectronic commerce
690 |aKhoa Tài chính - Kế toán
691 |aKế toán
692 |aThương mại điện tử trong Kế toán
700 |aTraver, Carol Guercio
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