 |
ISBN
| 9780367183530 | |
DDC
| 658.4038 | |
Tác giả CN
| Mallach, Efrem | |
Nhan đề
| Information systems : what every business student needs to know / Efrem Mallach | |
Lần xuất bản
| 2nd ed. | |
Thông tin xuất bản
| Boca Raton, FL : CRC Press LLC, 2020 | |
Mô tả vật lý
| 383 pages. : illustrations ; 25 cm. | |
Tùng thư
| Chapman & Hall/CRC textbooks in computing. | |
Tóm tắt
| Most information systems textbooks overwhelm business students with overly technical information they may not need in their careers. This textbook takes a new approach to the required information systems course for business majors. For each topic covered, the text highlights key "Take-Aways" that alert students to material they will need to remember during their careers. Sections titled "Where You Fit In" and "Why This Chapter Matters" explain how the topics being covered will impact students on the job. Review questions, discussion questions, and summaries are also included. This second edition is updated to include new technology, along with a new running case study. Key features: Single-mindedly for business students who are not technical specialists Doesnt try to prepare IS professionals; other courses will do that Stresses the enabling technologies and application areas that matter the most today Based on the authors real-world experience Up to date regarding technology and tomorrows business needs This is the book the authorand, more importantly, his studentswishes he had when he started teaching. Dr. Mallach holds degrees in engineering from Princeton and MIT, and in business from Boston University. He worked in the computer industry for two decades, as Director of Strategic Planning for a major computer firm and as co-founder/CEO of a computer marketing consulting firm. He taught information systems in the University of Massachusetts (Lowell and Dartmouth) business schools for 18 years, then at Rhode Island College following his retirement. He consults in industry and serves as Webmaster for his community, in between hiking and travel with his wife. | |
Thuật ngữ chủ đề
| Business | |
Thuật ngữ chủ đề
| Information technology-Management | |
Thuật ngữ chủ đề
| Management information systems | |
Thuật ngữ chủ đề
| Business-Data processing | |
Từ khóa tự do
| Information technology | |
Khoa
| Khoa Công nghệ Thông tin | |
Khoa
| Khoa Quản trị Kinh doanh | |
Khoa
| Viện NIIE | |
Khoa
| Khoa Du lịch và Việt Nam học | |
Địa chỉ
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| 082 | |a658.4038|bM2522|223 |
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| 100 | |aMallach, Efrem|d1942- |
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| 245 | |aInformation systems : |bwhat every business student needs to know / |cEfrem Mallach |
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| 250 | |a2nd ed. |
|---|
| 260 | |aBoca Raton, FL : |bCRC Press LLC, |c2020 |
|---|
| 300 | |a383 pages. : |billustrations ; |c25 cm. |
|---|
| 490 | |aChapman & Hall/CRC textbooks in computing. |
|---|
| 504 | |aIncludes bibliographical references and index |
|---|
| 520 | |aMost information systems textbooks overwhelm business students with overly technical information they may not need in their careers. This textbook takes a new approach to the required information systems course for business majors. For each topic covered, the text highlights key "Take-Aways" that alert students to material they will need to remember during their careers. Sections titled "Where You Fit In" and "Why This Chapter Matters" explain how the topics being covered will impact students on the job. Review questions, discussion questions, and summaries are also included. This second edition is updated to include new technology, along with a new running case study. Key features: Single-mindedly for business students who are not technical specialists Doesnt try to prepare IS professionals; other courses will do that Stresses the enabling technologies and application areas that matter the most today Based on the authors real-world experience Up to date regarding technology and tomorrows business needs This is the book the authorand, more importantly, his studentswishes he had when he started teaching. Dr. Mallach holds degrees in engineering from Princeton and MIT, and in business from Boston University. He worked in the computer industry for two decades, as Director of Strategic Planning for a major computer firm and as co-founder/CEO of a computer marketing consulting firm. He taught information systems in the University of Massachusetts (Lowell and Dartmouth) business schools for 18 years, then at Rhode Island College following his retirement. He consults in industry and serves as Webmaster for his community, in between hiking and travel with his wife. |
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| 541 | |aMua |
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| 650 | |aBusiness |
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| 650 | |aInformation technology|xManagement |
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| 650 | |aManagement information systems |
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| 650 | |aBusiness|xData processing |
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| 653 | |aInformation technology |
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| 690 | |aKhoa Công nghệ Thông tin |
|---|
| 690 | |aKhoa Quản trị Kinh doanh |
|---|
| 690 | |aViện NIIE |
|---|
| 690 | |aKhoa Du lịch và Việt Nam học |
|---|
| 691 | |aQuản trị khách sạn |
|---|
| 691 | |aQuản trị khách sạn - NIIE |
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| 852 | |a300|bQ12_Kho Mượn_02|j(1): 072501 |
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| 856 | 1|uhttp://elib.ntt.edu.vn/documentdata01/1 giaotrinh/600 congnghe/anhbiasach/24339_informationsystemsthumbimage.jpg |
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| 890 | |a1|b2|c0|d0 |
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