 |
ISBN
| 9780750679114 | |
DDC
| 659.293 | |
Tác giả CN
| Deuschl, Dennis E | |
Nhan đề
| Travel and tourism public relations : an introductory guide for hospitality managers / Dennis E Deuschl | |
Thông tin xuất bản
| Burlington, MA : Oxford, UK : Elsevier Butterworth-Heinemann, 2006 | |
Mô tả vật lý
| 206 p. | |
Tóm tắt
| "Travel and Tourism Public Relations outlines the standard PR communications tools of the industry's four major sectors to examine each sector's specialized media, messages, audiences, PR tools, and crises. Chapters include numerous sidebars from industry PR experts containing case histories, checklists, anecdotes and tips."--Jacket. | |
Thuật ngữ chủ đề
| Hospitality industry -Public relations | |
Thuật ngữ chủ đề
| Tourism -Public relations | |
Thuật ngữ chủ đề
| Tourisme -Relations publiques | |
Khoa
| Khoa Du lịch và Việt Nam học | |
Địa chỉ
| Thư Viện Đại học Nguyễn Tất Thành |
| |
000
| 00000nam#a2200000u##4500 |
|---|
| 001 | 23093 |
|---|
| 002 | 2 |
|---|
| 004 | 6FC710B1-BAFB-47F1-B63D-C3DAE4499763 |
|---|
| 005 | 202009081633 |
|---|
| 008 | 200908s2006 nju eng |
|---|
| 009 | 1 0 |
|---|
| 020 | |a 9780750679114 |
|---|
| 039 | |a20200908163727|btainguyendientu|c20200908095806|dnghiepvu|y20200814102427|znghiepvu |
|---|
| 040 | |aNTT |
|---|
| 041 | |aeng |
|---|
| 044 | |anju |
|---|
| 082 | |a659.293|bD4861|223 |
|---|
| 100 | |aDeuschl, Dennis E |
|---|
| 245 | |aTravel and tourism public relations : |ban introductory guide for hospitality managers / |cDennis E Deuschl |
|---|
| 260 | |aBurlington, MA : |bOxford, UK : Elsevier Butterworth-Heinemann, |c2006 |
|---|
| 300 | |a206 p. |
|---|
| 520 | |a"Travel and Tourism Public Relations outlines the standard PR communications tools of the industry's four major sectors to examine each sector's specialized media, messages, audiences, PR tools, and crises. Chapters include numerous sidebars from industry PR experts containing case histories, checklists, anecdotes and tips."--Jacket. |
|---|
| 541 | |aMua |
|---|
| 650 | |aHospitality industry |vPublic relations |
|---|
| 650 | |aTourism |vPublic relations |
|---|
| 650 | |aTourisme |vRelations publiques |
|---|
| 690 | |aKhoa Du lịch và Việt Nam học |
|---|
| 691 | |aDu lịch |
|---|
| 852 | |aThư Viện Đại học Nguyễn Tất Thành |
|---|
| 856 | 1|uhttp://elib.ntt.edu.vn/documentdata01/2 tailieuthamkhao/600 congnghe/anhbiasach/23093_travelandtourismpublicrelationsthumbimage.jpg |
|---|
| 890 | |c1|a0|b0|d2 |
|---|
| |
Không tìm thấy biểu ghi nào
|
|
|
|