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  • Ký hiệu PL/XG: 338.4791 B7152
    Nhan đề: Managing quality cultural tourism /
ISBN 0415099854
DDC 338.4791
Tác giả CN Boniface, Priscilla
Nhan đề Managing quality cultural tourism / Priscilla Boniface
Thông tin xuất bản London ; New York : Routledge, 1995.
Mô tả vật lý 140 pages. : illustrations
Tùng thư Heritage.
Phụ chú Includes index.
Tóm tắt "Managing Quality Cultural Tourism is an authoritative look at how to manage cultural tourist sites to best meet the needs of the visitors, the presenters and the site itself. As cultural tourism increases the management of heritage sites becomes more complex. Priscilla Boniface addresses these crucial management issues using a marketing approach to identify the needs of all concerned." "This volume is specifically aimed at professionals and students of leisure, tourism and heritage management. It provides an invaluable background to cultural tourism and then focuses on some of the important issues involved with managing a heritage site - education, entertainment and preservation - and considers appropriate ways of dealing with the needs of the tourist, the presenter and the cultural site." "Managing Quality Cultural Tourism suggests a way forward for cultural tourism. It is an indispensable tool for all involved in the tourism and heritage industries."-
Thuật ngữ chủ đề Quality control
Thuật ngữ chủ đề Tourism
Thuật ngữ chủ đề Heritage tourism
Thuật ngữ chủ đề Tourism-Quality control
Khoa Khoa Du lịch và Việt Nam học
Địa chỉ Thư Viện Đại học Nguyễn Tất Thành
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041 |aeng
044 |anyu
082 |a338.4791|bB7152|223
100 |aBoniface, Priscilla
245 |aManaging quality cultural tourism / |cPriscilla Boniface
260 |aLondon ; New York : |bRoutledge, |c1995.
300 |a140 pages. : |billustrations
490 |aHeritage.
500 |aIncludes index.
520 |a"Managing Quality Cultural Tourism is an authoritative look at how to manage cultural tourist sites to best meet the needs of the visitors, the presenters and the site itself. As cultural tourism increases the management of heritage sites becomes more complex. Priscilla Boniface addresses these crucial management issues using a marketing approach to identify the needs of all concerned." "This volume is specifically aimed at professionals and students of leisure, tourism and heritage management. It provides an invaluable background to cultural tourism and then focuses on some of the important issues involved with managing a heritage site - education, entertainment and preservation - and considers appropriate ways of dealing with the needs of the tourist, the presenter and the cultural site." "Managing Quality Cultural Tourism suggests a way forward for cultural tourism. It is an indispensable tool for all involved in the tourism and heritage industries."-
541 |aMua
650 |aQuality control
650 |aTourism
650 |aHeritage tourism
650 |aTourism|xQuality control
690 |aKhoa Du lịch và Việt Nam học
852 |aThư Viện Đại học Nguyễn Tất Thành
8561|uhttp://elib.ntt.edu.vn/documentdata01/2 tailieuthamkhao/300 khoahocxahoi/anhbiasach/22843_managingqualityculturaltourism_k_001thumbimage.jpg
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