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    Nhan đề: Craft Beverages and Tourism.

ISBN 9783319498515
DDC 338.47663
Nhan đề Craft Beverages and Tourism. Volume 1 : The rise of breweries and distilleries in the United States / Susan L Slocum; Carol Kline; Christina T Cavaliere editors
Thông tin xuất bản Cham, Switzerland : Palgrave Macmillan, 2017
Mô tả vật lý 196 pages. : illustrations
Phụ chú Includes index.
Tóm tắt This two-volume set examines the strong connection between craft beverages and tourism, presenting cutting-edge research in partnership with breweries, distilleries, and cideries. While wine, food, and culinary tourism have traditionally dominated destination markets, interest in craft beverages has gained momentum across the US and overseas with local markets quickly recognizing the growing craft beverage movement. Through the eyes of tourism scholars, brewers, and travelers, these two volumes explore the landscape of craft beer opportunities in non-traditional settings, and recognize the potential for future economic, socio-cultural, and environmental sustainability. Craft Beverages and Tourism, Volume 1: The Rise of Breweries and Distilleries in the United States is an inclusive and overarching examination of the US craft beverage phenomenon within a larger context of international beverage tourism. It outlines the current practice and research scope of craft beer, cider, and spirits as well as the sustainable development of destinations revolving around craft beverage. Through literature reviews, case studies, and general exploration, this volume advances marketing, hospitality, and leisure studies research for academics, industry experts, and emerging entrepreneurs.
Thuật ngữ chủ đề Marketing
Thuật ngữ chủ đề Management
Thuật ngữ chủ đề Tourism
Thuật ngữ chủ đề Beer industry
Từ khóa tự do Business
Từ khóa tự do Sustainable development
Khoa Khoa Du lịch và Việt Nam học
Tác giả(bs) CN Cavaliere, Christina T.
Tác giả(bs) CN Kline, Carol, 1957-
Tác giả(bs) CN Slocum, Susan L.
Địa chỉ Thư Viện Đại học Nguyễn Tất Thành
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245 |aCraft Beverages and Tourism. |nVolume 1 : |bThe rise of breweries and distilleries in the United States / |cSusan L Slocum; Carol Kline; Christina T Cavaliere editors
260 |aCham, Switzerland : |bPalgrave Macmillan, |c2017
300 |a196 pages. : |billustrations
500|aIncludes index.
520 |aThis two-volume set examines the strong connection between craft beverages and tourism, presenting cutting-edge research in partnership with breweries, distilleries, and cideries. While wine, food, and culinary tourism have traditionally dominated destination markets, interest in craft beverages has gained momentum across the US and overseas with local markets quickly recognizing the growing craft beverage movement. Through the eyes of tourism scholars, brewers, and travelers, these two volumes explore the landscape of craft beer opportunities in non-traditional settings, and recognize the potential for future economic, socio-cultural, and environmental sustainability. Craft Beverages and Tourism, Volume 1: The Rise of Breweries and Distilleries in the United States is an inclusive and overarching examination of the US craft beverage phenomenon within a larger context of international beverage tourism. It outlines the current practice and research scope of craft beer, cider, and spirits as well as the sustainable development of destinations revolving around craft beverage. Through literature reviews, case studies, and general exploration, this volume advances marketing, hospitality, and leisure studies research for academics, industry experts, and emerging entrepreneurs.
541 |aMua
650 |aMarketing
650 |aManagement
650 |aTourism
650 |aBeer industry
653 |aBusiness
653 |aSustainable development
690 |aKhoa Du lịch và Việt Nam học
700 |aCavaliere, Christina T.|eeditor
700 |aKline, Carol, 1957-|eeditor
700 |aSlocum, Susan L.|eeditor
852 |aThư Viện Đại học Nguyễn Tất Thành
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