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ISBN
| 9780750666619 | |
DDC
| 647.94068 | |
Tác giả CN
| Murphy, Peter E. | |
Nhan đề
| The business of resort management / Peter E. Murphy. | |
Lần xuất bản
| 1st ed. | |
Thông tin xuất bản
| Amsterdam : Butterworth-Heinemann, 2008 | |
Mô tả vật lý
| 346 p. : ill. ; 24 cm. | |
Tóm tắt
| How can owners and managers ensure that their considerable capital investments will return a competitive return on their investments? How can users and owners be sure they enjoy the promises of tantalizing marketing and real estate claims? Managing Sustainable Resorts Profitably combines business management principles with environmental and social concerns to offer development solutions to these questions. By taking an holistic and contemporary approach to the problem of developing sustainable tourism operations, this book provides a comprehensive assessment of the strategies that need to be considered by various governments, developers and, in particular, the customer-investor. | |
Từ khóa tự do
| Resorts - Management. | |
Khoa
| Khoa Du lịch và Việt Nam học | |
Địa chỉ
| Thư Viện Đại học Nguyễn Tất Thành |
| |
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| 020 | |a9780750666619 |
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| 044 | |ane |
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| 082 | |a647.94068|bM951|223 |
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| 100 | |aMurphy, Peter E. |
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| 245 | |aThe business of resort management / |cPeter E. Murphy. |
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| 250 | |a1st ed. |
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| 260 | |aAmsterdam : |b Butterworth-Heinemann, |c2008 |
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| 300 | |a346 p. : |b ill. ; |c24 cm. |
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| 504 | |a Includes bibliographical references and index. |
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| 520 | |aHow can owners and managers ensure that their considerable capital investments will return a competitive return on their investments? How can users and owners be sure they enjoy the promises of tantalizing marketing and real estate claims? Managing Sustainable Resorts Profitably combines business management principles with environmental and social concerns to offer development solutions to these questions. By taking an holistic and contemporary approach to the problem of developing sustainable tourism operations, this book provides a comprehensive assessment of the strategies that need to be considered by various governments, developers and, in particular, the customer-investor. |
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| 541 | |aMua |
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| 653 | |aResorts - Management. |
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| 690 | |aKhoa Du lịch và Việt Nam học |
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| 691 | |aQuản trị khách sạn |
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| 852 | |aThư Viện Đại học Nguyễn Tất Thành |
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| 856 | 1|uhttp://elib.ntt.edu.vn/documentdata01/2 tailieuthamkhao/600 congnghe/anhbiasach/14531_thebusinessofresortmanagement_k_001thumbimage.jpg |
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