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ISBN
| 9783319785530 | |
DDC
| 338.4791 | |
Nhan đề
| Tourist Behavior : An Experiential Perspective / Metin Kozak, Nazmi Kozak edition | |
Thông tin xuất bản
| Switzerland : Springer International Publishing, 2018 | |
Mô tả vật lý
| 208 p. : ill. ; | |
Tóm tắt
| This book examines and analyzes tourism consumption and tourist experiences, employing a systematic and case study-driven perspective. Covering approaches with a wider geographical background, it considers issues like tourism place experience and co-creation, as well as the behavior of tourists on guided tours, at trade shows and exhibitions, and in museums. Dedicated chapters deal with the aspect of customer satisfaction in places such as hotels or restaurants. In closing, the book highlights tourist behavior in the context of cultural heritage, regional and cultural differences and the general frameworks of consumer happiness and responsibility. Given its focus, the book provides a unique view on the interplay of tourism consumption and tourist experiences, and presents a comprehensive selection of case studies to exemplify and discuss in detail the frameworks covered and the current state of practice. | |
Từ khóa tự do
| Management | |
Từ khóa tự do
| Business | |
Từ khóa tự do
| Consumer behavior | |
Khoa
| Khoa Du lịch và Việt Nam học | |
Tác giả(bs) CN
| Kozak, Metin | |
Tác giả(bs) CN
| Kozak, Nazmi | |
Địa chỉ
| Thư Viện Đại học Nguyễn Tất Thành |
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| 005 | 202006180938 |
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| 008 | 200618s2018 sz eng |
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| 009 | 1 0 |
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| 020 | |a9783319785530 |
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| 039 | |a20200618093858|bnghiepvu|c20190521110221|dphucvh|y20190508100824|zsvthuctap |
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| 040 | |aNTT |
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| 041 | |aeng |
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| 044 | |asz |
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| 082 | |a338.4791|bT7278|223 |
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| 245 | |aTourist Behavior : |bAn Experiential Perspective / |cMetin Kozak, Nazmi Kozak edition |
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| 260 | |aSwitzerland : |bSpringer International Publishing, |c2018 |
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| 300 | |a208 p. : |bill. ; |
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| 520 | |aThis book examines and analyzes tourism consumption and tourist experiences, employing a systematic and case study-driven perspective. Covering approaches with a wider geographical background, it considers issues like tourism place experience and co-creation, as well as the behavior of tourists on guided tours, at trade shows and exhibitions, and in museums. Dedicated chapters deal with the aspect of customer satisfaction in places such as hotels or restaurants. In closing, the book highlights tourist behavior in the context of cultural heritage, regional and cultural differences and the general frameworks of consumer happiness and responsibility. Given its focus, the book provides a unique view on the interplay of tourism consumption and tourist experiences, and presents a comprehensive selection of case studies to exemplify and discuss in detail the frameworks covered and the current state of practice. |
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| 541 | |aMua |
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| 653 | |aManagement |
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| 653 | |aBusiness |
|---|
| 653 | |aConsumer behavior |
|---|
| 690 | |aKhoa Du lịch và Việt Nam học |
|---|
| 700 | |aKozak, Metin|eEdition |
|---|
| 700 | |aKozak, Nazmi|eEdition |
|---|
| 852 | |aThư Viện Đại học Nguyễn Tất Thành |
|---|
| 890 | |c1|a0|b0|d2 |
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