
ISBN
| 9780080450797 |
DDC
| 647.94068 |
Nhan đề
| Handbook of hospitality strategic management / [Edited by ] Michael Olsen, Jinlin Zhao |
Thông tin xuất bản
| Amsterdam ; London : Butterworth-Heinemann, 2008 |
Mô tả vật lý
| 513 pages. : illustrations |
Tùng thư
| Handbooks of hospitality management. |
Phụ chú
| Includes index. |
Tóm tắt
| Handbook of Hospitality Strategic Management provides a critical review of mainstream hospitality strategic management research topics. Internationally recognized leading researchers provide thorough reviews and discussions, reviewing strategic management research by topic, as well as illustrating how theories and concepts can be applied in the hospitality industry. This book covers all aspects of strategic management in hospitality. The depth and coverage of each topic is unprecedented. A must-read for hospitality researchers and educators, students and industry practitioners. . Environmental scanning relating to the hospitality and tourism industry . Competitive methods of multinational companies of the world-wide hotel industry . Organizational structure and Human Resources . The role of technology in organizational structure . Leadership and managerial strategies . Communication, technology and change in hospitality concepts . Concept and strategy models. |
Thuật ngữ chủ đề
| Strategic planning |
Thuật ngữ chủ đề
| Hospitality industry-Management |
Từ khóa tự do
| Hospitality industry |
Khoa
| Khoa Du lịch và Việt Nam học |
Tác giả(bs) CN
| Zhao, Jinlin |
Tác giả(bs) CN
| Olsen, Michael |
Địa chỉ
| Thư Viện Đại học Nguyễn Tất Thành |
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245 | |aHandbook of hospitality strategic management / |c[Edited by ] Michael Olsen, Jinlin Zhao |
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260 | |aAmsterdam ; London : |bButterworth-Heinemann, |c2008 |
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300 | |a513 pages. : |billustrations |
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490 | |aHandbooks of hospitality management. |
---|
500 | |aIncludes index. |
---|
520 | |aHandbook of Hospitality Strategic Management provides a critical review of mainstream hospitality strategic management research topics. Internationally recognized leading researchers provide thorough reviews and discussions, reviewing strategic management research by topic, as well as illustrating how theories and concepts can be applied in the hospitality industry. This book covers all aspects of strategic management in hospitality. The depth and coverage of each topic is unprecedented. A must-read for hospitality researchers and educators, students and industry practitioners. . Environmental scanning relating to the hospitality and tourism industry . Competitive methods of multinational companies of the world-wide hotel industry . Organizational structure and Human Resources . The role of technology in organizational structure . Leadership and managerial strategies . Communication, technology and change in hospitality concepts . Concept and strategy models. |
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541 | |aMua |
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650 | |aStrategic planning |
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650 | |aHospitality industry|xManagement |
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653 | |aHospitality industry |
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690 | |aKhoa Du lịch và Việt Nam học |
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700 | |aZhao, Jinlin|eedited |
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700 | |aOlsen, Michael |eedited |
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852 | |aThư Viện Đại học Nguyễn Tất Thành |
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