ISBN
| 9781633691889 |
DDC
| 658.812 |
Tác giả CN
| Gothelf, Jeff, |
Nhan đề
| Sense & respond : how successful organizations listen to customers and create new products continuously / Jeff Gothelf & Josh Seiden. |
Nhan đề khác
| Sense and respond |
Thông tin xuất bản
| Boston, Massachusetts :Harvard Business Review Press,2017 |
Mô tả vật lý
| viii, 253 pages ;25 cm |
Tóm tắt
| We're in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people's behavior in real time, communicate internally at extraordinary speed, and innovate continuously. New technologies are transforming the way companies interact with their customers, employees, and other stakeholders.But this is no mere tech issue; it is quickly becoming the key operational challenge for businesses of all kinds. Yet most organizations and their leaders have been slow to respond, continuing to rely on outmoded engineering-based operational models. They structure their teams, manage their people, and evolve their organizational cultures the way they always have.But sense and respond organizations--organizations that have the capacity to sense and respond instantly to customer, employee, and other stakeholder behaviors--are emerging. In Sense and Respond, Jeff Gothelf and Josh Seiden, leading tech experts and founders of the global Lean UX movement, vividly show how these companies operate, highlighting the new mind-set and skills needed to lead and manage them--and to continuously innovate within them.Becoming a sense and respond organization requires shifting from managing outputs to what the authors call "outcome-focused management"; forming self-guided teams that can read and react to a fast-changing environment; creating a learning-all-the-time culture that can understand and respond to new customer behaviors and the data they generate; and finally, developing in everyone at the company the new universal skills of customer listening, assessment, and response. This important and practical book provides a holistic new operational and management model to help organizations and their leaders sense and respond--and to win--in a world transformed by new technologies.-- |
Thuật ngữ chủ đề
| Organizational effectiveness. |
Thuật ngữ chủ đề
| Corporate culture. |
Thuật ngữ chủ đề
| Customer relations-Management. |
Thuật ngữ chủ đề
| Organizational resilience. |
Khoa
| Khoa Quản trị Kinh doanh |
Khoa
| Quỹ Châu Á |
Tác giả(bs) CN
| Seiden, Josh, |
Địa chỉ
| 300Q12_Kho Đọc(1): 060797 |
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| 03624nam a2200361 # 4500 |
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245 | |aSense & respond :|bhow successful organizations listen to customers and create new products continuously /|cJeff Gothelf & Josh Seiden. |
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246 | |aSense and respond |
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260 | |aBoston, Massachusetts :|bHarvard Business Review Press,|c2017 |
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300 | |aviii, 253 pages ;|c25 cm |
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520 | |aWe're in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people's behavior in real time, communicate internally at extraordinary speed, and innovate continuously. New technologies are transforming the way companies interact with their customers, employees, and other stakeholders.But this is no mere tech issue; it is quickly becoming the key operational challenge for businesses of all kinds. Yet most organizations and their leaders have been slow to respond, continuing to rely on outmoded engineering-based operational models. They structure their teams, manage their people, and evolve their organizational cultures the way they always have.But sense and respond organizations--organizations that have the capacity to sense and respond instantly to customer, employee, and other stakeholder behaviors--are emerging. In Sense and Respond, Jeff Gothelf and Josh Seiden, leading tech experts and founders of the global Lean UX movement, vividly show how these companies operate, highlighting the new mind-set and skills needed to lead and manage them--and to continuously innovate within them.Becoming a sense and respond organization requires shifting from managing outputs to what the authors call "outcome-focused management"; forming self-guided teams that can read and react to a fast-changing environment; creating a learning-all-the-time culture that can understand and respond to new customer behaviors and the data they generate; and finally, developing in everyone at the company the new universal skills of customer listening, assessment, and response. This important and practical book provides a holistic new operational and management model to help organizations and their leaders sense and respond--and to win--in a world transformed by new technologies.-- |
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541 | |aQuà tặng từ Quỹ Châu Á |
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650 | |aOrganizational effectiveness. |
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650 | |aCorporate culture. |
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650 | |aCustomer relations|xManagement. |
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650 | |aOrganizational resilience. |
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690 | |aKhoa Quản trị Kinh doanh |
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690 | |aQuỹ Châu Á |
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691 | |aQuản trị kinh doanh - NIIE |
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700 | |aSeiden, Josh,|eauthor. |
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852 | |a300|bQ12_Kho Đọc|j(1): 060797 |
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856 | 1|uhttp://elib.ntt.edu.vn/documentdata01/2 tailieuthamkhao/anhbiasach/12845_sense & respondthumbimage.jpg |
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890 | |a1|b0|c0|d0 |
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Đặt chỗ |
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658.812 G684
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