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Preparing effective business plans : an entrepreneurial approach / Bruce R Barringer
Harlow : Pearson Education Limited, 2015
288 pages. : illustrations ; 23 cm.
Ký hiệu phân loại (DDC): 658.4
This book is for the future entrepreneur who wants to understand the critical issues and feasibility of developing a business venture, while developing an extensive business plan. This text will provide a better teaching and learning experience-for you and your students. The entrepreneurial process is discussed and defined as part of the comprehensive business plan process. A business plan, for a fictitious company name Prime Adult Fitness, is built throughout the course of the book. The book provides tips and suggesting for presenting a business plan with confidence and pose
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