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How to write a business plan / Mike P. McKeever
California : Nolo, Berkeley, 2019
332 pages : illustrations ; 23 cm.
Ký hiệu phân loại (DDC): 658.15
"You need a sound business plan to start a business or raise money to expand an existing one. For over 30 years, How to Write a Business Plan has helped fledgling entrepreneurs--from small service businesses and retailers to large manufacturing firms--write winning plans and get needed financing. This bestselling book contains clear step-by-step instructions and forms to put together a convincing business plan with realistic financial projections, effective marketing strategies, and overall business goals."
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