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Value in a digital world : how to assess business models and measure value in a digital world / Francisco J López Lubián; José Esteves
Cham, Switzerland : Palgrave Macmillan, 2017
xxii, 168 pages. : illustrations ; 25 cm.
Ký hiệu phân loại (DDC): 658.4
An in-depth examination of the concept of value in a digital world, an analysis of a range of digital business models and a framework for assessing the value of digital businesses. Assessing the value of traditional business was easy.
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