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Communication research methods in postmodern culture :A revisionist approach / Larry Z. Leslie
England : Routledge London, 2018
293 pages
Ký hiệu phân loại (DDC): 302.20721
This text is based on the assumption that today’s communication students need to understand research in an information- rich environment and be able to design and carry out a straightforward research project. I firmly believe research can answer questions and concerns that arise in a media saturated, complex, ever-changing world. However, I also believe many research methods courses, especially those using traditional social science methodologies, are culturally out of date and ultimately do an injustice to students by failing to prepare them for the sorts of research and critical thinking that will be demanded of them in the years ahead. This textbook is designed for use in undergraduate research methods courses. It makes use of some traditional social science methodologies, albeit with some modification. It offers new techniques students can use to answer questions they have about media and communication. It presents research activity as a way to see and understand our present (postmodern) culture.
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History of modern design : graphics and products since the Industrial Revolution / David Seth Raizman
London : Laurence King, 2020
432 pages. : bill. (some color). ; 28 cm.
Ký hiệu phân loại (DDC): 745.4
An exploration of the parallel development of product and graphic design from the 18th century to the 21st, considering the relationship between design and manufacturing, and the technological, social and commercial context in which this relationship developed. The effects of a vastly enlarged audience for the products of modern design and the complex dynamic of mass consumption are also discussed. Part of this dynamic reveals that products serve as signs for desires that have little or nothing to do with need or function. The book also explores the impact of new man-made industrial materials on modern design - from steel to titanium, plywood to plastic, cotton to nylon, wire to transistors and microprocessors to nanotubes. The research, development and application of these technologies is shown as depending upon far-reaching lines of communication stretching across geographical and linguistic boundaries.
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No more rules : graphic design and postmodernism / Rick Poynor
New Haven, CT : Yale University Press, 2003.
192 pages. : illustrations (some color) ; 28 cm.
Ký hiệu phân loại (DDC): 741.6
"The past twenty years have seen profound changes in the field of graphic communication. One by one, old certainties about the techniques and purposes of graphic design have been questioned and collapsed. No More Rules is the first critical survey to offer a complete overview of the graphic revolution during the postmodern period." "According to design critic Rick Poynor, changes in graphic work were already well underway by the early 1980s, even before the computer became a ubiquitous tool. With the international embrace of new electronic technologies in the 1990s, these developments began to accelerate. An explosion of creativity in graphic design took place as designers and typographers reassessed their roles, jettisoned existing rules, and forged experimental new approaches. Graphic work became more self-expressive, idiosyncratic, and occasionally extreme." "Poynor tells this story in detail, breaking down a broad, multifaceted, and sometimes confusing field of graphic design activity into key developments and themes: the origins of postmodern design; deconstructionist design and theory; issues of appropriation; the revolution in digital type; questions of authorship; and critiques of postmodern graphic design. Each theme is illustrated by spectacular and significant examples of work produced between 1980 and 2000 that have changed the way in which designers and their audiences think about graphic communication. This generously illustrated book is a vital reference for design professionals and educators as well as for students of graphic design, image-making, advertising, and the visual arts."
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