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The king of drinks : schnapps gin from modernity to tradition / Dmitri van den Bersselaar
Leiden ; Boston : Brill, 2007
285 p. ; cm.
Ký hiệu phân loại (DDC): 394.12
Using a focus on the trajectory of commoditisation of gin in West Africa, this book investigates how imported goods acquire specific local meanings. It shows that local consumers, not foreign advertisers, produced the importance of schnapps gin for Africa.
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