Dòng Nội dung
1
Managing quality cultural tourism / Priscilla Boniface
London ; New York : Routledge, 1995.
140 pages. : illustrations
Ký hiệu phân loại (DDC): 338.4791
"Managing Quality Cultural Tourism is an authoritative look at how to manage cultural tourist sites to best meet the needs of the visitors, the presenters and the site itself. As cultural tourism increases the management of heritage sites becomes more complex. Priscilla Boniface addresses these crucial management issues using a marketing approach to identify the needs of all concerned." "This volume is specifically aimed at professionals and students of leisure, tourism and heritage management. It provides an invaluable background to cultural tourism and then focuses on some of the important issues involved with managing a heritage site - education, entertainment and preservation - and considers appropriate ways of dealing with the needs of the tourist, the presenter and the cultural site." "Managing Quality Cultural Tourism suggests a way forward for cultural tourism. It is an indispensable tool for all involved in the tourism and heritage industries."-
 Số bản sách: (0) Tài liệu số: (1)
2
Quality tourism experiences / Gayle Jennings; Norma Polovitz Nickerson
Amsterdam ; Boston : Elsevier Butterworth-Heinemann, 2006.
276 pages. : illustrations
Ký hiệu phân loại (DDC): 910
"Quality Tourism Experiences draws together writers from different backgrounds, interdisciplinary interests and research methodologies, and as a consequence, the book provides a model of the way researchers can work together to illuminate an area and to provide multiple representations and interpretations of that area. Moreover the book demonstrates interdisciplinary, transdisciplinary and intradisciplinary approaches and collaborations. The authors investigate the role of the mass media, the role of travel providers, the role of host communities, the role of tourists, and the role of government at all its levels." "Quality Tourism Experiences acknowledges and investigates the multiple meanings of quality tourism experiences, the diverse contexts in which tourism occurs, and the varied stakeholders associated directly or indirectly with the phenomenon of tourism."-
 Số bản sách: (0) Tài liệu số: (1)