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Business travel and tourism / John Swarbrooke, Susan Horner
Oxford ; Boston : Butterworth-Heinemann, 2001
377 p.
Ký hiệu phân loại (DDC): 338.4791
Business Travel and Tourism' provides a comprehensive, international overview of business tourism from both a theoretical and practical perspective. With the use of case studies from around the world, 'Business Travel and Tourism' explores a broad range of issues, including: * The global business tourism market * The design of business tourism facilities * The role of the destination in business travel and tourism * The social, economic, and environmental impacts of business tourism * The ethical dimension of business tourism * The marketing of business tourism products * The impact of new tech.
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2
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Ecotourism and conservation in the Americas / Amanda Stronza, William H Durham
Wallingford, UK : Cambridge, MA : CABI, 2008
290 p.
Ký hiệu phân loại (DDC): 338.47917
This book with 9 parts contains 16 chapters on ecoutourism and conservation in the Americas. The book aims to fulfill its mission, and to offer professionals in conservation and ecotourism organizations, non-governmental organizations and government offices, particularly in the USA and Latin America, a worthy assessment of ecotourism's tangible impacts in the Americas. It also provides useful case studies, testimonies of 'ecotourism at work' in the field, and regional overviews for students and their professors in university classrooms.
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International cultural tourism : management, implications and cases
/ David Leslie, Marianna Sigala
Amsterdam ; London : Elsevier Butterworth Heinemann, 2005
265 p.
Ký hiệu phân loại (DDC): 338.4791
International Cultural Tourism: management, implications and cases provides a comprehensive exploration of the management, operations and marketing of cultural tourism attractions and resources in a global context. Topics explored include: * For the first time, an evaluation of the use and transformational impact of global media and new ICT in the management and marketing of cultural tourism attractions and resources. * The changing nature of the global cultural tourism marketplace (including demand, supply, product development and political changes). * Consumer behaviour, profiles and motivations of cultural tourists. * Environmental performance, management and wider issues of social and cultural sustainability. Written by a team of contributors from Australia, Hong Kong, UK, US, Canada, Mexico, Portugal, South Africa and Finland, this text provides a thoroughly global insight into the issues and techniques involved in the successful management and marketing of cultural attractions. * An overview of the way in which cultural tourism resources and attractions are managed and marketed in a global context. * Analysis of the demand, profiles and motivation of tourists * An investigation of the transformational and dynamic impacts of new technologies on cultural resources and products * International contributor team provide case studies from first-hand experience and research * An overview of the way in which cultural tourism resources and attractions are managed and marketed in a global context. * Analysis of the demand, profiles and motivation of tourists * An investigation of the transformational and dynamic impacts of new technologies on cultural resources and products * International contributor team provide case studies from first-hand experience and research.
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5
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