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Hotel convention sales, services, and operations / Pat Golden-Romero Amsterdam [etc.] : Elsevier/Butterworth-Heinemann, 2007 xvii,331tr. : minh họa ; 26cm Ký hiệu phân loại (DDC): 647.94068 "Hotel Convention Sales, Services, and Operations examines the precipitating factors and emerging trends in the hospitality industry and how they have contributed to the growth of the meetings and conventions market, including a look at the financial impact of this global industry in both private and public sectors of the economy. This "how-to" guide takes students through all aspects of selling and servicing a convention at a hotel or other group meeting facility. The author introduces the types of groups holding meetings and conventions, the planners in charge of site selection, and the facilities they commonly use. The basics of marketing are introduced, and the role of Convention and Visitors' Bureaus is considered. Readers will gain understanding of the sales and negotiation process between buyers and sellers of these services."--Jacket. Số bản sách:
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The business of event planning : behind-the-scenes secrets of successful special events / Judy Allen Hoboken : John Wiley & Sons, 2002 xviii, 329 pages. ; 24 cm. Ký hiệu phân loại (DDC): 394.2 Practical tools and expert advice for professional event organizers. Before planning an event, there is a lot to do behind the scenes for the event to be a success. Before giving any thought to the time or location of the event, before selecting the menu and designing the decor, there are proposals to be written down, fees and contracts to be negotiated as well as Safety issues need to be considered. Số bản sách:
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