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Business research methods / Donald R Cooper; Pamela S Schindler
Boston : McGraw-Hill Irwin, 2006.
xxi, 744 pages. : illustrations ; 28 cm. +
Ký hiệu phân loại (DDC): 658.0072
Part I Introduction to Business Research 1 Research in Business 2 Thinking Like a Researcher 3 The Research Process 4 Business Research Requests and Proposals Appendix 4a: Covering Kids RFP 5 Ethics in Business Research part II The Design of Research 6 Research Design: An Overview 7 Secondary.
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Research methods in business studies : a practical guide / Pervez N Ghauri; Kjell Grønhaug; Roger Strange
Cambridge : Cambridge University Press, 2020
xix, 327 pages ; 25 cm
Ký hiệu phân loại (DDC): 658
"We are very pleased to present the fifth edition of our book on Research Methods. The first edition of this book, published in 1995, received considerable recognition and attention, mainly from scholars in the United Kingdom, Scandinavia and the Netherlands. The second, third and fourth editions, published in 2002, 2005 and 2010, were used in several American and Asian schools, in addition to many European schools,
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