|
Dòng
|
Nội dung
|
|
1
|
ABC's of relationship selling through service / Charles M. Futrell, Raj Agnihotri, Michael T. Krush,
New York, NY : McGraw-Hill, 2019
xxxiv, 599 pages. : illustrations ; 26 cm.
Ký hiệu phân loại (DDC): 658.85
ABC's of Relationship Selling 13e trains the readers on a specific, yet generic, step-by-step selling process that is universal in nature. This edition presents a sales process or system in a logical sequence, more than any other text in the market: from planning and the approach, to closing and follow-up for exceptional customer service.
The goal of this text has always been to demonstrate to students the order of steps within the selling process; provide numerous examples of what should be in each step; and how the steps within the selling process interact with one another. This market leading text brings a comfortable and familiar approach to the Selling discipline.
Số bản sách:
(2)
Tài liệu số:
(0)
|
|
2
|
|
|
3
|
Giáo trình quản trị bán hàng / Vũ Minh Đức, Vũ Huy Thông chủ biên, Trương Đình Chiến...
Hà Nội : Đại học Kinh tế Quốc dân, 2018
438 tr. : hình vẽ, bảng ; 24 cm.
Ký hiệu phân loại (DDC): 658.81
Giới thiệu khái quát về quản trị bán hàng; hoạt động bán hàng; xây dựng kế hoạch và lập ngân sách bán hàng; đánh giá tiềm năng thị trường và dự báo lượng bán; tổ chức lực lượng bán hàng; tuyển chọn lực lượng bán hàng...
Số bản sách:
(1)
Tài liệu số:
(0)
|
|
4
|
How clients buy : a practical guide to business development for consulting and professional services / Tom McMakin; Douglas H Fletcher
Hoboken, New Jersey : John Wiley & Sons, Inc., 2018
ix, 262 pages. ; 24 cm.
Ký hiệu phân loại (DDC): 001
Following in the tradition of David Maister's The Trusted Advisor and Ford Harding's Rain Making, How Clients Buy is the much-needed guide to selling your services. If you're one of the millions of people whose skills are the 'product,' you know that you cannot be successful unless you bring in clients. The problem is, you're trained to do your job―not sell it. No matter how great you may be at your actual role, you likely feel a bit lost, hesitant, or 'behind' when it comes to courting clients, an unfamiliar territory where you're never quite sure of the line between under- and over-selling. This book comes to the rescue with real, practical advice for selling what you do. You'll have to unlearn everything you know about sales, but then you'll learn new skills that will help you make connections, develop rapport, create interest, earn trust, and turn prospects into clients.
Số bản sách:
(1)
Tài liệu số:
(0)
|
|
5
|
|
|
|
|
|