Dòng Nội dung
1
A handbook for sensory and consumer-driven new product development : innovative technologies for the food and beverage industry / Maurice G O'Sullivan
London : Academic Press, 2017
348 pages. ;
Ký hiệu phân loại (DDC): 664
This book explores traditional and well established sensory methods (difference, descriptive and affective) as well as taking a novel approach to product development and the use of new methods and recent innovations.
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2
Accelerating new food product design and development / [Edited by] Jacqueline H Beckley; Leslie J Herzog; M Michele Foley
Hoboken, New Jersey : Wiley-Blackwell, 2017
418 pages. : color illustrations
Ký hiệu phân loại (DDC): 664.00685
Written primarily for directors and managers of food design and development, food scientists, technologists, and product developers, this book explains all the necessary information in order to help meet the increasing demands for innovation in an industry that is providing fewer resources.
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3
An integrated approach to new food product development / [Edited by] Howard R Moskowitz; Israel Saguy; Tim Straus
Boca Raton : CRC Press,2009.
506 pages. : illustrations
Ký hiệu phân loại (DDC): 664
New products often fail not because they are bad products, but because they don't meet consumer expectations or are poorly marketed. In other cases, the marketing is spot on, but the product itself does not perform. This title explores this inter-relationship and the inter-relationship of the key disciplines essential for marketplace success.
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4
Blue ocean strategy :how to create uncontested market space and make the competition irrelevant /W. Chan Kim, Renée Mauborgne.
Boston, Massachusetts : Harvard Business Review Press, 2015
xxviii, 287 pages : illustrations ; 25 cm
Ký hiệu phân loại (DDC): 658.8
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5
Enterprise IoT /Dirk Slama, Frank Puhlmann, Jim Morrish and Rishi M. Bhatnagar.
Beijing; Boston : O'Reilly,2016
xvii, 464 pages : illustrations ; 24 cm
Ký hiệu phân loại (DDC): 658.4038
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