Dòng Nội dung
1
Analyze the Current State and Propose Solutions to Improve the Customer Service at Angelo's Pizza, Pasta and Steak : Graduation Thesis / Nguyen Hoang Vi, Cao Minh Nhut Thesis advisor
Tp. Hồ Chí Minh : Đại học Nguyễn Tất Thành, 2024
vi, 64 p. ; 29 cm.
Ký hiệu phân loại (DDC): 658.812
To systematize the theoretical and practical foundations of customer service quality in businesses.To investigate the current state of customer service quality at Angelo's Pizza, Pasta, and Steak.To propose solutions to improve customer service quality at Angelo's Pizza, Pasta, and Steak in the future.
Số bản sách: (1) Tài liệu số: (1)
2
Factors Affecting Gen Z Customers’ Satisfaction with Sales Promotions of Vietnam E-Commerce Platforms / Dao Cam Thuy, Nguyen Thi Lien, Dang Pham Y My // Tạp chí Kinh tế và Kinh doanh : JABES . - 2022. - tr. 84-95. - ISSN: 2734-9845



Ký hiệu phân loại (DDC): 381.028
The complicated epidemic situation has made e-commerce platforms grow vigorously because the demand for purchasing on the Internet is increasing day by day. In this paper, the authors aim to determine the factors affecting the satisfaction of Gen Z customers with the promotional programs of e-commerce platforms in Vietnam. Data was collected from 334 Gen Z customers. The analysis results show that there are three factors affecting service quality including security, responsiveness, and payment. Furthermore, these factors have an influence on customer satisfaction as well. Based on the research results, the authors also offer some recommendations for improving the quality of e-commerce platforms and increasing their competitiveness in the current context.
Số bản sách: (0) Tài liệu số: (1)
3
Impacts of E-service Quality on Customer Satisfaction: A Case Study of Lazada / Duong Thi Hoai Nhung, Nguyen Thi Ngan // Tạp chí Kinh tế và Kinh doanh : JABES . - 2022. - tr. 120-129. - ISSN: 2734-9845



Ký hiệu phân loại (DDC): 381.028
The most important issue for online shopping providers is how to retain customer satisfaction. To survive and thrive, they must improve their service quality. This study aims at identifying factors that affect Lazada’s customer satisfaction on its e-service quality as a leading e-commerce market in Vietnam. Data was gathered from 220 customers who used Lazada to buy products. The model test indicates four factors that positively influence customer satisfaction in terms of e-service quality at Lazada including web design, security, fulfillment, and customer service. A number of managerial implications are proposed for Lazada and other online shopping providers to improve service quality.
Số bản sách: (0) Tài liệu số: (1)
4
The relationship between perceived customer value, customer satisfaction, and customer loyalty at Community Pharmacies: A Cross-Sectional Study in Ho Chi Minh City : Graduation Thesis / Nguyen La Xuan Thu; Ngo Ngoc Anh Thu (Supervisor)
Ho Chi Minh city : Nguyen Tat Thanh University, 2023
65 p. : tablet; chart; image ; 29 cm.
Ký hiệu phân loại (DDC): 615
To perform descriptive statistics on survey sample characteristics and to examine the relationship between perceived customer value, customer satisfaction, and customer loyalty when experiencing services at community pharmacies in District 1, Ho Chi Minh City.
Số bản sách: (1) Tài liệu số: (0)