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ffective public relations / Scott M Cutlip; Allen H Center; Glen M Broom
Englewood Cliffs, N.J : Prentice-Hall, 1985
xviii, 670 p. : illustrations ; 25 cm.
Ký hiệu phân loại (DDC): 659.2
A classic bestseller that applies principles and PR philosophy to specific areas of practices and provides solid treatment of public relations law.
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