|
Dòng
|
Nội dung
|
|
1
|
Craft Beverages and Tourism, volume 2 : Environmental, Societal, and Marketing Implications / Susan L Slocum, Carol Kline, Christina T Cavaliere
Cham, Switzerland : Springer, 2018
237 p. : illustrations
Ký hiệu phân loại (DDC): 338.4791
This volume applies a mix of qualitative and quantitative research and case studies to analyze the role that the craft beverage industry plays within society at large. It targets important themes such as environmental conservation and social responsibility, as well as the psychology of the craft beer drinker and their impact on tourism marketing. This volume advances marketing, hospitality, and leisure studies research for academics, industry experts, and emerging entrepreneurs.
Số bản sách:
(0)
Tài liệu số:
(1)
|
|
|
|
|