Dòng Nội dung
1
Advertising in tourism and leisure / Nigel Morgan; Annette Pritchard
Oxford ; Boston : Butterworth-Heinemann, 2001
376 pages. : illustrations
Ký hiệu phân loại (DDC): 659.19338
This text provides a discussion of advertising in leisure and tourism, identifying both good and bad practice in the area. It employs extensive international case studies to provide a critical appraisal of the potential of advertising.
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2
Discourse, communication, and tourism / [Edited by] Adam Jaworski; Annette Pritchard
Clevedon [England] ; Buffalo : Channel View Publications, 2005
260 pages. : illustrations
Ký hiệu phân loại (DDC): 338.4791
"For the first time ever, this book makes an explicit linkage between empirical and theoretical perspectives on tourism and discourse. A broad social semiotic approach is adopted to analyse a range of spoken, written and visual texts, providing a resource for researching and teaching tourism in the context of communication studies."
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3
Tourism and gender : embodiment, sensuality and experience / [Edited by] Annette Pritchard,...[et al.]
Wallingford : CABI, 2007
336 p. : illustrations
Ký hiệu phân loại (DDC): 306.4819
These studies seek to advance feminist and gender tourism studies with its focus on embodiment. Broad themes include the construction of narratives, how discourses of desire, sensuality and sexuality pervade the tourism experience, and how travel and tourism allow for empowerment, resistance and carnivalesque opportunities.
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