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Information and communication technologies in tourism 2009 : proceedings of the international conference in Amsterdam, the Netherlands, 2009 / [editors] Wolfram Höpken; Ulrike Gretzel; Rob Law
Wien, Netherlands : Springer-Verlag, 2009
510 pages. : illustrations
Ký hiệu phân loại (DDC): 338.4791
"The dynamic nature of tourism markets has become ever more pronounced and innovative business models like online communities continue to emerge. ENTER 2009 pays attention to this situation and the theme eTourism: dynamic challenges for travel and tourism expresses the objective to present a collection of cutting-edge academic and industrial research as well as practical applications dealing with new challenges and new ways of doing business in a rapidly changing and highly dynamic environment. 42 peer-reviewed papers cover a wide range of cutting edge topics currently driving research and development activities in the field of IT and travel and tourism such as online communities, user generated content, recommender systems, mobile technology, platforms and tools, website optimisation, electronic marketing, ICT and tourism destinations and technology acceptance."
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Information and communication technologies in tourism 2010 : proceedings of the international conference in Lugano, Switzerland, February 10-12, 2010 / [Editor] Ulrike Gretzel; Rob Law; Matthias Fuchs
Wien ; New York : Springer, 2010.
688 pages. : illustrations
Ký hiệu phân loại (DDC): 338.4791
Addresses advances in mobile tourism services, online destination marketing, GPS-based tracking of tourist behaviors, decision support tools, website design and evaluation, online travel distribution, ICT adoption in tourism and hospitality businesses, virtual experiences, online information search, Web 2.0, and social media marketing.
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