Dòng
|
Nội dung
|
1
|
Tourism business frontiers : consumers, products and industry / [Edited by] Dimitrios Buhalis; Carlos Costa Amsterdam ; Boston : Elsevier Butterworth-Heinemann, 2006. 296 pages. : illustrations Ký hiệu phân loại (DDC): 338.4791 As the global tourism industry continues to expand and to become more complex, it is vital that those in the industry are equipped with a thorough knowledge of all topics involved. This book provides this comprehensive coverage and more. Written by a team of globally renowned thinkers and researchers, it not only provides a brief historical overview of tourism, but delves deeper, to discuss emerging trends, consumer types and looks at the way the industry itself is changing and developing. It provides the manager of tomorrow with the ability to look beyond normal planning horizons and identify potential opportunities from these changes. Số bản sách:
(0)
Tài liệu số:
(1)
|
2
|
Tourism management dynamics : trends, management, and tools / [Edited by] Dimitrios Buhalis; Carlos Costa Amsterdam : Elsevier Butterworth-Heinemann, 2006. 304 pages. : illustrations Ký hiệu phân loại (DDC): 338.4791 As the global tourism industry continues to expand and to become more complex, it is vital that those in the industry identify trends early and design proactive strategies to gain competitive advantage. Tourism Futures: dynamics, challenges and tools provides the readers with a comprehensive insight of the changes in the external business environment, and equips them with new managerial techniques and tools in order to adapt and profit from these changes and into the future. Written by a team of globally renowned thinkers and researchers, it provides the manager of tomorrow with the ability to look beyond normal planning horizons and identify potential opportunities from change. Tourism Futures: dynamics, challenges and tools is part of a two part set with its companion text, Tourism Futures: the emerging business which takes the reader on a logical progression to look at new products, new consumers and new industry. Both texts thereby provide the reader with a complete set of tools and knowledge to enable them to recognise the key areas of growth and change, and the ability to use the new tools and technologies available to develop them and maximise business potential. * Identifies key trends in the tourism industry * Demonstrates how to apply trends, challenges and managerial techniques into the core of the tourism business * With contributions from world leaders in tourism research and academia * A companion text to Tourism Business Futures. Số bản sách:
(0)
Tài liệu số:
(1)
|
3
|
Tourism management, marketing, and development : performance, strategies, and sustainability / Marcello M Mariani, Wojciech Czakon, Dimitrios Buhalis,... Basingstoke, Hampshire : Palgrave Macmillan, 2016 291 p. Ký hiệu phân loại (DDC): 910.68 Companies and destinations in the tourism sector are confronted with increasing managerial challenges and have to deal with a competitive, turbulent, and fast-changing environment. The understanding that both tourism companies and destinations endowed with the best assets (natural and cultural) cannot survive the escalating international competition without good managerial practices, has provided significant momentum for the development of the disciplinary field of tourism management in the last three decades. This volume recognizes the relevance of travel, tourism, and tourism activities as major economic drivers in the contemporary global economy, with a specific focus on performance, strategies, and sustainability. It is the collective intellectual effort of a number of international scholars, who cultivate original research on tourism management from a variety of theoretical perspectives. Together, they outline the importance for tourism companies and destinations to achieve and maintain a sustained competitive advantage by embracing sustainability and a Triple Bottom Line (TBL) approach to performance. Số bản sách:
(0)
Tài liệu số:
(1)
|
4
|
Tourism management, marketing, and development.Marcello M Mariani, Rodolfo Baggio, Dimitrios Buhalis,...Volume I,The importance of networks and ICTs / Basingstoke : Palgrave Macmillan, 2014 266 p. : illustrations Ký hiệu phân loại (DDC): 910.68 Companies and destinations in the tourism sector are confronted with increasing managerial challenges and have to deal with a competitive, turbulent and fast changing environment. The understanding that both tourism companies and destinations endowed with the best assets (natural and cultural) cannot survive the escalating international competition without good managerial practices, has provided significant momentum for the development of the disciplinary field of tourism management in the last three decades. This book provides an overview of the research field of tourism management, including twelve chapters from a diverse international group of academics. While drawing on multiple theoretical perspectives and adopting different epistemological paradigms and research methodologies, Tourism Management, Marketing, and Development recognizes the relevance of physical and digital networks for the development of one of the fastest growing sectors of the contemporary global economy: Travel & Tourism. Số bản sách:
(0)
Tài liệu số:
(1)
|
|
|
|
|