Dòng Nội dung
1
Information and Communication Technologies in Tourism 2016 : Proceedings of the International Conference in Bilbao, Spain, February 2-5, 2016 / Alessandro Inversini; Roland Schegg editor
Cham, Switzerland : Springer, 2016.
773 pages. : illustrations
Ký hiệu phân loại (DDC): 338.4791
The papers presented in this volume advance the state-of-the-art research on digital marketing and social media, mobile computing and responsive web design, semantic technologies and recommender systems, augmented and virtual reality, electronic distribution and online travel reviews, MOOC and eLearning, eGovernment and sharing economy. This book covers the most significant areas contributed by prominent scholars from around the world and is suitable for both academics and practitioners who are interested in the latest developments in eTourism.
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Information and Communication Technologies in Tourism 2017 : Proceedings of the International Conference in Rome, Italy, January 24-26, 2017 / Roland Schegg; Brigitte Stangl editors
Cham, Switzerland : Springer, 2017
774 pages. : illustrations
Ký hiệu phân loại (DDC): 338.4791
This book presents state-of-the-art research into the application of information and communication technologies to travel and tourism. The range of topics covered is broad, encompassing digital marketing and social media, mobile computing and web design, semantic technologies and recommender systems, augmented and virtual reality, electronic distribution and online travel reviews, MOOC and eLearning, eGovernment, and the sharing economy. There is a particular focus on the development of digital strategies, the impact of big data, and the digital economy. In addition to the description of research advances and innovative ideas, readers will find a number of informative industrial case studies. The contents of the book are based on the 2017 ENTER eTourism conference, held in Rome. The volume will be of interest to all academics and practitioners who wish to keep abreast of the latest developments in eTourism.
Số bản sách: (0) Tài liệu số: (1)