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Analytics in smart tourism design : concepts and methods / Zheng Xiang; Daniel R Fesenmaier editors Switzerland : Springer, 2017 309 pages. : color illustrations Ký hiệu phân loại (DDC): 338.4791 This book presents cutting edge research on the development of analytics in travel and tourism. It introduces new conceptual frameworks and measurement tools, as well as applications and case studies for destination marketing and management. It is divided into five parts: Part one on travel demand analytics focuses on conceptualizing and implementing travel demand modeling using big data. It illustrates new ways to identify, generate and utilize large quantities of data in tourism demand forecasting and modeling. Part two focuses on analytics in travel and everyday life, presenting recent developments in wearable computers and physiological measurement devices, and the implications for our understanding of on-the-go travelers and tourism design. Part three embraces tourism geoanalytics, correlating social media and geo-based data with tourism statistics. Part four discusses web-based and social media analytics and presents the latest developments in utilizing user-generated content on the Internet to understand a number of managerial problems. The final part is a collection of case studies using web-based and social media analytics, with examples from the Sochi Olympics on Twitter, leveraging online reviews in the hotel industry, and evaluating destination communications and market intelligence with online hotel reviews. The chapters in this section collectively describe a range of different approaches to understanding market dynamics in tourism and hospitality Số bản sách:
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Design Science in Tourism : Foundations of Destination Management / Daniel R. Fesenmaier, Zheng Xiang editors United Kingdom : CABI, 2017 272 p. : ill. ; cm. Ký hiệu phân loại (DDC): 745.4 This book explores the impact of design science and design thinking on tourism planning, gathering contributions from leading authorities in the field of tourism research and providing a comprehensive and interconnected panorama of cutting-edge results that influence the current and future design of tourist destinations.The book builds on recent findings in psychology, geography and urban and regional planning, as well as from economics, marketing and communications, and explores the opportunities arising from recent advances in the Internet and related technologies like memory, storage, RFID, GIS, mobile and social media in the context of collecting and analyzing traveler-related data. It presents a broad range of insights and cases on how modern design approaches can be used to develop new and better touristic experiences, and how they enable the tourism industry to track and communicate with visitors in a more meaningful way and more effectively manage visitor experiences. Số bản sách:
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Destination recommendation systems : behavioural foundations and applications / [Edited by] Daniel R Fesenmaier, Karl W Wöber, H Werthner Wallingford, UK ; Cambridge, MA : CABI Pub, 2006 369 p. : illustrations Ký hiệu phân loại (DDC): 910.28546 An emerging area of study within technology and tourism focuses on the development of technologies that enable Internet users to quickly and effectively find relevant information about selected topics including travel destination and transportation. This area of tourism research and development is generally referred to as destination marketing/recommendation systems. This book provides a comprehensive synthesis of the current status of research on destination recommendation systems. Part I (chapters 1-5) considers the importance of understanding consumer behaviour, especially information search and decision-making-related behaviour, in designing effective travel recommendation systems. Part II (chapters 6-12) discusses critical methodologies and considerations for destination recommendation design. Part III (chapters 13-17) introduces four distinctly different systems that have been developed based upon the notions outlined in the previous chapters. Part IV (chapter 18) focuses on the future of recommendation systems for travellers. The book has a subject index. Số bản sách:
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