|
Dòng
|
Nội dung
|
|
1
|
Consumer behaviour in tourism / Susan Horner, John Swarbrooke
Oxon, Abingdon : Routledge, Taylor & Francis Group,2021
484 pages. : illustrations ; 26 cm.
Ký hiệu phân loại (DDC): 910.688
It also shows them how this knowledge can be used to effectively manage and market tourism in a variety of tourism sectors including: tour operators, hotels, attractions attracting tourists, transport, retail tourism, cruise ships and aviation.
Số bản sách:
(0)
Tài liệu số:
(1)
|
|
2
|
Contemporary Hospitality and Tourism Management Issues in China and India : Today's Dragons and Tigers / Stephen Ball, Susan Horner, Kevin Nield
Boston : Elsevier, 2007
214 pages. : ill., maps
Ký hiệu phân loại (DDC): 338.479151
This book represents a comprehensive, authoritative and up-to-date analysis of key sectors in the hospitality and tourism industries in China and India, and will address the market's growing need for information on Tourism in China and India. The text will be written in an accessible style drawing on the authors' wealth of theoretical, educational and industry experience. The text will contain inputs from academic colleagues and commercial contacts from the identified region.
Số bản sách:
(0)
Tài liệu số:
(1)
|
|
3
|
International cases in tourism management / Susan Horner; John Swarbrooke
Amsterdam : Elsevier Butterworth-Heinemann, 2004.
417 pages. : illustrations
Ký hiệu phân loại (DDC): 338.4791
This volume provides an array of international case studies on tourism management, ideal for tutors to use as teaching materials, or for students wishing to deepen their understanding of the subject and its key issues.
Số bản sách:
(0)
Tài liệu số:
(1)
|
|
|
|
|