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  • Ký hiệu PL/XG: 647.94 S8981
    Nhan đề: Strategic management for hospitality and tourism /

ISBN 9780815393474
DDC 647.94
Nhan đề Strategic management for hospitality and tourism / Fevzi Okumus...[et al]
Lần xuất bản 2nd ed.
Thông tin xuất bản Abingdon : Routledge, 2020
Mô tả vật lý xvii, 337 pages. : illustrations ; 24 cm.
Phụ chú Includes index.
Tóm tắt Strategic Management for Hospitality and Tourism is a vital text for all those studying cutting edge theories and views on strategic management. Unlike others textbooks in this area, it goes further than merely contextualizing strategic management for hospitality and tourism, and avoids using a prescriptive, or descriptive approach. It looks instead, at the latest in strategic thinking and theories, and provides critical and analytical discussion as to how and if these models and theories can be applied to the industry, within specific contexts such as culture, profit and non-profit organizations
Từ khóa tự do Strategic planning
Từ khóa tự do Management
Từ khóa tự do Hospitality industry
Từ khóa tự do Tourism
Khoa Khoa Du lịch và Việt Nam học
Tác giả(bs) CN Chathoth, Prakash
Tác giả(bs) CN Okumus, Fevzi
Tác giả(bs) CN Altinay, Levent
Tác giả(bs) CN Köseoğlu, Mehmet Ali
Địa chỉ 300Q12_Kho Mượn_02(2): 089121, 091050
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041 |aeng
044 |aenk
082 |a647.94|bS8981|223
245 |aStrategic management for hospitality and tourism / |cFevzi Okumus...[et al]
250 |a2nd ed.
260 |aAbingdon : |bRoutledge, |c2020
300 |axvii, 337 pages. : |billustrations ; |c24 cm.
500 |aIncludes index.
520 |aStrategic Management for Hospitality and Tourism is a vital text for all those studying cutting edge theories and views on strategic management. Unlike others textbooks in this area, it goes further than merely contextualizing strategic management for hospitality and tourism, and avoids using a prescriptive, or descriptive approach. It looks instead, at the latest in strategic thinking and theories, and provides critical and analytical discussion as to how and if these models and theories can be applied to the industry, within specific contexts such as culture, profit and non-profit organizations
541 |aMua
653 |aStrategic planning
653 |aManagement
653 |aHospitality industry
653 |aTourism
690 |aKhoa Du lịch và Việt Nam học
691 |aDu lịch - TS
691|aQuản trị khách sạn
700 |aChathoth, Prakash
700 |aOkumus, Fevzi
700 |aAltinay, Levent
700|aKöseoğlu, Mehmet Ali
852|a300|bQ12_Kho Mượn_02|j(2): 089121, 091050
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