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  • Ký hiệu PL/XG: 338.4791 R1619
    Nhan đề: Tourism marketing and management /

ISBN 9788190665094
DDC 338.4791
Tác giả CN Raju, Dr. G. P.
Nhan đề Tourism marketing and management / G P Raju
Lần xuất bản 1st ed
Thông tin xuất bản Delhi, India : Manglam Publications, 2009
Mô tả vật lý 289 p. ; cm.
Tóm tắt Tourism is now widely recognised as the world's largest industry and its growth is creating rapid social, economic and environmental changes which require detailed understanding and measures to manage it. Tourism is now becoming a major area of study among students all over the world and its development and management hold many career opportunities for students. Marketing involves much more, including product/service development, place (location and distribution), and pricing. It requires information about people, especially those interested in what you have to offer (Your market"), such as wh.
Thuật ngữ chủ đề Tourism-Management
Thuật ngữ chủ đề BUSINESS & ECONOMICS -Industries -Hospitality, Travel & Tourism.
Thuật ngữ chủ đề Tourism-Marketing
Khoa Khoa Du lịch và Việt Nam học
Địa chỉ Thư Viện Đại học Nguyễn Tất Thành
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300 |a289 p. ; |ccm.
520 |aTourism is now widely recognised as the world's largest industry and its growth is creating rapid social, economic and environmental changes which require detailed understanding and measures to manage it. Tourism is now becoming a major area of study among students all over the world and its development and management hold many career opportunities for students. Marketing involves much more, including product/service development, place (location and distribution), and pricing. It requires information about people, especially those interested in what you have to offer (Your market"), such as wh.
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650 |aBUSINESS & ECONOMICS |vIndustries |xHospitality, Travel & Tourism.
650 |aTourism|vMarketing
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852 |aThư Viện Đại học Nguyễn Tất Thành
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