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ISBN
| 9780750683432 | |
DDC
| 338.473621 | |
Tác giả CN
| Smith, Melanie K. | |
Nhan đề
| Health and wellness tourism / Melanie K Smith; László Puczkó | |
Thông tin xuất bản
| Amsterdam ; Boston : Elsevier/Butterworth-Heinemann, 2009. | |
Mô tả vật lý
| 417 pages. : illustrations | |
Tóm tắt
| "Health and Wellness Tourism takes an innovative look at this rapidly growing sector of today's thriving tourism industry. This book examines the range of motivations that drive this diverse sector of tourists, the products that are being developed to meet their needs and the management implications of these developments." "A wide range of international case studies illustrate the multiple aspects of the industry and new and emerging trends including spas, medical wellness, life-coaching, meditation, festivals, pilgrimage and yoga retreats. The authors also evaluate marketing and promotional strategies and assess operational and management issues in the context of health and wellness tourism." | |
Thuật ngữ chủ đề
| Medical tourism | |
Thuật ngữ chủ đề
| Travel-Health aspects | |
Thuật ngữ chủ đề
| Medical tourism-Economic aspects. | |
Thuật ngữ chủ đề
| Tourists-Health and hygiene. | |
Khoa
| Khoa Du lịch và Việt Nam học | |
Tác giả(bs) CN
| Puczkó, László | |
Địa chỉ
| Thư Viện Đại học Nguyễn Tất Thành |
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| 082 | |a338.473621|bS6421|223 |
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| 100 | |aSmith, Melanie K. |
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| 245 | |aHealth and wellness tourism / |cMelanie K Smith; László Puczkó |
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| 260 | |aAmsterdam ; Boston : |bElsevier/Butterworth-Heinemann, |c2009. |
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| 300 | |a417 pages. : |billustrations |
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| 504 | |aIncludes bibliographical references (pages 394-409) and index. |
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| 520 | |a"Health and Wellness Tourism takes an innovative look at this rapidly growing sector of today's thriving tourism industry. This book examines the range of motivations that drive this diverse sector of tourists, the products that are being developed to meet their needs and the management implications of these developments." "A wide range of international case studies illustrate the multiple aspects of the industry and new and emerging trends including spas, medical wellness, life-coaching, meditation, festivals, pilgrimage and yoga retreats. The authors also evaluate marketing and promotional strategies and assess operational and management issues in the context of health and wellness tourism." |
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| 541 | |aMua |
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| 650 | |aMedical tourism |
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| 650 | |aTravel|xHealth aspects |
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| 650 | |aMedical tourism|xEconomic aspects. |
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| 650 | |aTourists|xHealth and hygiene. |
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| 690 | |aKhoa Du lịch và Việt Nam học |
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| 700 | |aPuczkó, László |
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| 852 | |aThư Viện Đại học Nguyễn Tất Thành |
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