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Destination benchmarking : concepts, practices, and operations / Metin Kozak
Wallingford, UK : Cambridge, MA : CABI, 2004
234 p.
Ký hiệu phân loại (DDC): 910.684
This book evaluates different approaches to benchmarking, and their application within tourism destinations. It considers organization benchmarking (performance evaluation of a particular organization and its departments), and destination benchmarking, which involves all elements such as transport services, airport services, accommodation, leisure and sport, hospitality and local attitudes. The focus is on developing a specific benchmarking methodology that is relevant in the context of international tourism destinations. Three types of benchmarking are adopted to destination benchmarking: internal, external, and generic. Both qualitative and quantitative measures are revised to operationalize internal and external destination benchmarking procedures. Limitations of destination benchmarking are also discussed. The book has 10 chapters and a subject index.
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3
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Geography : a very short introduction / John A Matthews, David T Herbert
Oxford ; New York : Oxford University Press, 2008
201 p. : illustrations
Ký hiệu phân loại (DDC): 910
Modern geography has come a long way from its roots in simply mapping and naming the regions of the world. Spanning both physical and human geography, the discipline today bridges the divide between the sciences and humanities, and between the environment and our society. This book reveals how and why.
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4
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Holiday & travel security handbook / Des Conway
Oxford : How To Books, 2006
256 p.
Ký hiệu phân loại (DDC): 910.202
Helps the reader to be better equipped to plan a safe journey and an enjoyable holiday. Identifying the traveller's vulnerabilities, this book covers: from coping with foreign currency, to avoiding mosquitoes; from what to avoid eating and drinking, to deep vein thrombosis; and from holiday crime to protecting yourself against terrorism.
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5
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Manual of travel agency practice / Gwenda Syratt, Jane Archer
Amsterdam ; Boston : Elsevier /Butterworth-Heinemann, 2003
227 p. ; cm.
Ký hiệu phân loại (DDC): 338.4791
Now in its third edition, this successful must-have manual is thoroughly updated with new chapters and material, covering issues including: * Technology development - the different types of travel agency systems available, what they do, how they do it and how to use them * The Internet - how it is used to book travel, forecasts for its future use and how travel agenets stand in relation to it * Global distribution systems - how to make bookings, and the new windows-based environment * A full endorsement by Travel Weekly The manual demonstrates correct methods for processing travel reservations, identifying business client needs and suitable documentation. It also shows key facts for the profitable planning, organization and operation of the retail travel agency. Each chapter contains exercises pertinent to the topics covered. Students on any of the large number of courses in travel and tourism (ICM, City & Guilds, ABTA, IATA, UFTAA, BTEC, SCOTVEC, University of Oxford Certificate, Diploma of Vocational Education) will find this book invaluable. * Fully revised edition, absorbing the repurcussions of new technology within the industry. * Practical know-how for anyone seeking a career that involves travel agency work. * Clear and comprehensive - designed with the needs of the student in mind.
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