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1
Architects' data / Ernst Neufert
Hoboken, NJ : Wiley-Blackwell, 2023
x, 645 pages. : illustrations, plans ; 30 cm.
Ký hiệu phân loại (DDC): 721
Architects' Data, 6th Edition starts with the basics of designing for a new building project, before moving on to covering everything an architect needs to know. It also looks at the design styles and specifications for creating different types of structures, such as those made for residential, commercial, religious, cultural, sports, medical and other types of occupation.
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2
Consumer behavior : buying, having, and being / Michael R. Solomon
Harlow, England : Pearson, 2020
640 pages. : illustrations (some color) ; 28 cm.
Ký hiệu phân loại (DDC): 658.8342
Consumer Behavior: Buying, Having, and Beingcovers what happens before, during, and after the point of purchase. It investigates how having (or not having) certain products affects our lives; specifically, how these items influence how we feel about ourselves and each other, especially in the canon of social media and the digital age. In the 13th Edition, up-to-date content reflects major marketing trends and changes that impact the study of consumer behavior. Since we are all consumers, many of the topics have both professional and personal relevance to students. This makes it easy to apply the theory outside of the classroom and maintain an edge in the fluid and evolving field of consumer behavior.
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3
Encyclopedia to tourism / [edited by] Jafar Jafari
London : Routledge, 2000
715 pages. : illustrations
Ký hiệu phân loại (DDC): 338.4791
In fewer than three hundred years tourism has become a global service industry of great economic, cultural and political importance. Published to critical acclaim, the Encyclopedia of Tourism - now available as a Routledge World Reference title - is the definitive one-volume reference source to this challenging multisectoral industry and multi disciplinary field of study.Comprising over one thousand entries, this volume has been written by an international team of contributors to provide a comprehensive guide to both the manifest and hidden dimensions of tourism. It explores
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4
Environmental planning in context / Iain White
London, England : Palgrave in the UK is an imprint of Macmillan Publishers Limited, 2015
xii, 272 pages. : illustrations ; 23 cm.
Ký hiệu phân loại (DDC): 363.7
This innovative introduction to environmental planning is designed for an international readership. Each chapter focuses on a key question in environmental planning and works through principles which are appropriate in any national context. Case studies from around the world show how the principles apply in practice
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5
Event Planning : Tổ Chức Sự Kiện Nâng Tầm Thương Hiệu / Andrea Driessen; Trần Vân Khánh dịch
Hà Nội : Dân Trí, 2023
281 tr. : minh họa ; 19 cm.
Ký hiệu phân loại (DDC): 910.711
Trình bày ngắn gọn, giàu tính ứng dụng, cung cấp trọn bộ các công cụ, ý tưởng các chiến lược quản lý hiệu quả để thiết kế các sự kiện có một không hai với ít tiền hơn và trong thời gian ngắn hơn.
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