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    Nhan đề: A primer on partial least squares structural equation modeling (PLS-SEM) /

ISBN 9781544396408
DDC 511.42
Nhan đề A primer on partial least squares structural equation modeling (PLS-SEM) / Joseph F. Hair...[et al]
Lần xuất bản 3rd ed.
Thông tin xuất bản Thousand Oaks, California : SAGE Publications, Inc., 2022
Mô tả vật lý xx, 363 pages. : illustrations (black and white) ; 23 cm.
Tóm tắt The third edition of A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) guides readers through learning and mastering the techniques of this approach in clear language. Authors Joseph H. Hair, Jr., G. Tomas M. Hult, Christian Ringle, and Marko Sarstedt use their years of conducting and teaching research to communicate the fundamentals of PLS-SEM with limited emphasis on equations and symbols, instead, explaining the details in straightforward language. A running case study on corporate reputation follows the different steps in this technique so readers can better understand the research applications. Learning objectives, review and critical thinking questions, and key terms help readers cement their knowledge. This edition has been thoroughly updated, featuring the latest version of the popular software package SmartPLS 3. New topics have been added throughout the text, including a thoroughly revised and extended chapter on mediation, recent research on the foundations of PLS-SEM, distinctions between PLS-SEM and CB-SEM, use with secondary data, model fit and comparison, information on control variables, sample size calculations, and more.
Từ khóa tự do Mô hình cấu trúc tuyến tính
Từ khóa tự do Structural equation modeling
Từ khóa tự do Least squares
Khoa Khoa Quản trị Kinh doanh
Tác giả(bs) CN Hult, G. Tomas M.
Tác giả(bs) CN Sarstedt, Marko
Tác giả(bs) CN Ringle, Christian M.
Tác giả(bs) CN Hair, Joseph F.
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245 |aA primer on partial least squares structural equation modeling (PLS-SEM) / |cJoseph F. Hair...[et al]
250 |a3rd ed.
260 |aThousand Oaks, California : |bSAGE Publications, Inc., |c2022
300 |axx, 363 pages. : |billustrations (black and white) ; |c23 cm.
520 |aThe third edition of A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) guides readers through learning and mastering the techniques of this approach in clear language. Authors Joseph H. Hair, Jr., G. Tomas M. Hult, Christian Ringle, and Marko Sarstedt use their years of conducting and teaching research to communicate the fundamentals of PLS-SEM with limited emphasis on equations and symbols, instead, explaining the details in straightforward language. A running case study on corporate reputation follows the different steps in this technique so readers can better understand the research applications. Learning objectives, review and critical thinking questions, and key terms help readers cement their knowledge. This edition has been thoroughly updated, featuring the latest version of the popular software package SmartPLS 3. New topics have been added throughout the text, including a thoroughly revised and extended chapter on mediation, recent research on the foundations of PLS-SEM, distinctions between PLS-SEM and CB-SEM, use with secondary data, model fit and comparison, information on control variables, sample size calculations, and more.
541|aMua
653 |aMô hình cấu trúc tuyến tính
653 |aStructural equation modeling
653 |aLeast squares
690 |aKhoa Quản trị Kinh doanh
691|aQuản trị kinh doanh - TS
700 |aHult, G. Tomas M.
700 |aSarstedt, Marko
700 |aRingle, Christian M.
700|aHair, Joseph F.
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